Marketing with soul. Strategy with substance.
Do you feel like most digital and social media marketing advice doesn’t get the heart of your business?
Most marketing advice is written for large corporations, not for someone who built something from passion and purpose.
I translate the vision of your business into marketing that actually feels authentic.
No jargon, and absolutely no one-size-fits-all strategies. Just clear and personalised guidance that fits YOUR business.
You built something real. Let’s show the world.
Soul & Strategy: A Marketing Review for Purpose-Driven Entrepreneurs
A custom review of your website, Instagram, Facebook, Etsy shop, Shopify, or any platform of your choice. I’ll show you what’s working, what’s not, and give you clear guidance on how to grow your online presence.
You’ll get a personalised and detailed PDF report, a walkthrough video, and honest bigger picture observations about your messaging and voice.
Soul & Strategy: A Marketing Review for Purpose-Driven Entrepreneurs
A personalised audit of your website, Instagram, Facebook, Etsy shop, Shopify, or any platform of your choice. I’ll show you what’s working, what’s not, and give you clear guidance on how to grow your online presence.
You’ll get a personalised and detailed PDF report, a walkthrough video, and honest bigger picture observations about your messaging and voice. All for $150.
Why Clients Choose Me
14+ Years’ Experience
I’ve worked in SEO, social media, and digital marketing since 2011 - from corporate roles to running my own businesses.
I’ve Been Where You Are
From having a top 0.01% Etsy shop for a decade, to growing a blog to 100k monthly visitors, I know the joys and struggles of being a solopreneur.
No Jargon, Just Clarity
I translate complex marketing into simple, actionable steps so entrepreneurs feel confident instead of overwhelmed.
Combining Soul + Strategy
Because good digital marketing needs both heart AND strategy - not one at the expense of the other.
About Me
About Me
Hi, I’m Karin! I’ve been working in SEO, social media and digital marketing since 2011.
I’ve built several passion-based businesses, including an artisan brand that ranked in the top 0.01% of Etsy shops worldwide, and a lifestyle website with over 100K monthly visitors.
I’ve been where you are. I know the challenges and joys of turning your passion into a thriving business. That’s why I’m here to help you connect with your customers on a deeper level, creating marketing that feels truly authentic.
What My Clients Say
Take a look at what my clients have to say about my work.
